I was listening to the Chris Brogan/Radian6 Twebinar today and someone used the reference of blog scrappers. The definition was actually about bots that scrap blogs and re-post. I felt like that was what I had started to do here on this blog. To set the record straight, the reason I have been re-posting other [...]
Posts Tagged ‘Integrated Marketing Communications’
6 Barriers to IMC
Posted in Integrated Marketing Communication, tagged Integrated Marketing Communications on July 28, 2008 | Leave a Comment »
This was an interesting article about 5 barriers to IMC in your company. Below are the top 5. I agree with all and would probably suggest that a 6th could be Linear Career Thinking. People need to think creatively about how they can integrate both communications and a company toward a single mission. The walls [...]
Getting Started
Posted in Integrated Marketing Communication, tagged Integrated Marketing Communications on July 8, 2008 | Leave a Comment »
Welcome!
I am just getting this blog and IMC Society up and running. My goal is to start a network of communication professionals working in every field that would fall under the integrated marketing umbrella. This network’s main benefit would be it would be the first network where you would learn from other industries and maybe [...]
